Letter from the President

We started this year off with a bang! With so many new initiatives getting underway, the first 3 months of the SMPS year have flown by.


The new sponsorship levels we introduced this year have been met with great enthusiasm. We have sold two of the three available platinum sponsorships and have only one annual education sponsorship left. Thanks to our new Platinum Sponsors, Raba Kistner and RS&H and our new Educational Sponsor, IMS, for scooping up these new opportunities and helping us to keep bringing quality programs and opportunities to our membership.


The Mentoring Program has also gained steam and moved forward. We have paired up protégés with mentors and they are set to start off 2011 with a plan to meet their new year’s resolution to improve their marketing/BD skills!


We have also been busy with our First Annual Communications Awards. We received nine responses from our Call for Entries, and the winners were announced at the awards ceremony held during our Annual Holiday Networking Luncheon at Carmelo's on December 14th. I hope you were able to come out and congratulate the winners, mingle with the judges and network with your fellow SMPSers. Continue reading in this edition of the SMPS Austin newsletter to see who the judges selected for each category.


With the holiday season upon us, I've been reflecting on all I have to be thankful for, and the stresses of work, family and the holiday season are all diminished by the realization that although these things are sometimes hard to balance, I am blessed to have each one. I hope you all had a wonderful holiday and I’ll see you at an SMPS event soon!



Erika Passailaigue, CPSM
Datum Engineers
SMPS Austin Chapter President

  
 
2010 SMPS Austin Communications
Award Winners


SMPS Austin is proud to announce this year's winners in the following categories:

Brochure
The Beck Group
imagine Brochure

Holiday Piece
Tom Green & Company Engineers, Inc.
Tom Green & Co. 25th Anniversary

External Newsletter
RVi Planning + Landscape Architecture + Graphic Design
RVi eNewsletter

Promotional Campaign
O'Connell Robertson
O'Connell Robertson Website Redesign


Also thanks to our Jurors:

Alan Bell
Seton Family of Hospitals

Andrea Exter
Texas Society of Architects/AIA, Texas Architect Magazine

Cindy Holladay
The Ampersand Agency

Rob Roy Parnell
Texas State University System

Yvonne Tocquigny
Tocquigny

Richard Apel
GSD&M Idea City

  
 
Project Spotlight: Twin Oaks Branch Library

The original Twin Oaks Branch Library opened in 1956 in a neighborhood shopping mall on East Oltorf. The branch moved three times within the same shopping center, and since 1992 it has occupied only 5,360 s.f. of leased space. Funding necessary to acquire and build a permanent 10,000 s.f. replacement branch were approved in the 1998 City of Austin Bond Election.


The new Twin Oaks Branch Library opened to the public on August 21, 2010. The facility includes a large main reading area, young adult and children’s reading rooms, computer stations, staff offices and support spaces, and generous outdoor seating, including an amphitheatre area. The facility was constructed to operate as a “library for the future,” patterned after a popular new design model for community libraries which is indicative of South Austin culture and incorporates many features found in upscale bookstores.


The library was designed and constructed using Austin Energy Green Building Program standards, which has requirements similar to the United States Green Building Council's LEED Silver rating. Sustainable features include a rainwater harvesting system and a daylighting control system that dims electric lamps when the building has sufficient daylight for reading and other activities. The library also features a 25.2 kW solar energy system that is expected to generate 32,760 kWh annually, which is sufficient power for about three standard sized homes. Additionally, reused bricks salvaged during the demolition of the old South Austin Post Office building, which formerly stood on the site, were used for construction. The building includes 15 huge timber trusses made of reclaimed Douglas Fir which saved about 30 large trees.


Owner
City of Austin

Architect
Hatch Partnership

Contractor
Jamail & Smith Construction

MEP Engineer
Encotech Engineering Consultants

Structural Engineer
Jaster-Quintanilla & Associates

Civil Engineer
Raymond Chan & Associates

Landscape Architect
Winterowd Associates, Inc.

Interior Design
Laurie Smith Design Associates

Commissioning Agent
KWR Engineering Services

If you are interested in submitting a recently completed project for inclusion in the SMPS Austin Newsletter, please contact Helga Diaz.

  
 
Sponsorships Available

Platinum Level Sponsorship

$3,000 member

  • One company representative present at luncheon pre-lunch with speakers and reserved seating up front during luncheon.
  • Platinum Sponsor pins for company representatives attending events.
  • Platinum Sponsor designation on sponsor signage at all Austin Chapter events where applicable.
  • Logo on all Austin Chapter communications.
  • May provide company material at luncheons, Sponsor provided.
  • Verbal recognition at events.
  • One free registration at all Austin Chapter luncheons.
  • Placement of logo / weblink on website.
  • Opportunity to become a Platinum or Education Sponsor if spots become available.

Education Level Sponsorship

$2,500 member

  • Opportunity to provide one educational lunch & learn event for the sponsorship year. (Topic subject to approval by the Austin Chapter Board.)
  • Opportunity to provide one educational article for the Austin Chapter Newsletter. (Topic subject to approval by the Austin Chapter Board.)
  • One free registration at all luncheons, lunch & learn/webinar for the sponsorship year.
  • Education Sponsor pins for company representatives attending events.
  • May provide company material at luncheons, Sponsor provided.
  • Verbal recognition at events.
  • Placement of logo / weblink on website.

For more details on sponsorship availability and benefits, visit our website or contact Stefanie Raya.

  
 
Event Spotlight

6th Annual AEC Group Bowl & Bowl for Kids' Sake


The 6th Annual AEC Group Bowl and Bowl for Kids' Sake (BFKS) is quickly approaching! This annual event sponsored by SMPS and benefiting Big Brothers Big Sisters of Central Texas brings together AEC firms in support of local mentoring efforts. We need your support by forming teams of 5 to raise pledges and bowl with your fellow AEC industry colleagues on Saturday, February 26th at Highland Lanes.


BFKS has been the largest annual fundraiser for Big Brothers Big Sisters since 1983. It involves more than 800 bowlers, more than 2,500 financial pledges, and reaches hundreds of local companies. Last year's event raised a total of $181,589! The AEC Group Bowl had 18 teams and raised more than $16,400! For more information contact Megan Felker at mfelker@jqeng.com or 512.474.9094. You can also visit the event website at www.bigmentoring.org/BFKS.

  
 
Member Spotlight

Aan Coleman, ASLA, LEED AP
Coleman & Associates


Aan Coleman, President of Coleman & Associates, has practiced Landscape Architecture throughout Texas for over 29 years. Her firm focuses upon balancing the built environment with the environmental stewardship of the land, and sustainable practices remain her starting point for every design decision. Coleman & Associates’ work includes site planning and landscape improvement plans for communities, parks, universities, schools, office and retail developments, roadways and infrastructure projects, civic buildings and estate residential projects.


I first heard of Aan when I moved to Austin in 2007 and began working for a local landscape architecture firm. As a native plant enthusiast, I find her work to be timeless and inspiring. - Amy DeFrank, Aguirre Roden


1. What is your professional history?
I graduated from Texas A&M with a degree in Landscape Architecture in 1981 and started my career in Houston. My first job was with a design build firm that did a lot of work for Trammell Crow. I was transferred to Austin to do several projects for Trammell Crow’s Austin office. I like to say, “I was raised on Trammell Crow!” Trammell Crow was an excellent first client; they were very “can do” and quite patient with a young (but enthusiastic!) Landscape Architect.


2. How were you first introduced to SMPS and what motivated you to join?
I was actually a member of SMPS in the early ‘80s, but then the economy faltered in Texas (sound familiar?). Coleman & Associates rejoined 2 years ago at the suggestion of one of our great clients. Once we came to a luncheon, it was quite obvious that networking and information SMPS provides would be extremely beneficial to our firm. In addition, the “sense of community” in the SMPS group is very supportive.


3. How has SMPS helped you in your career?
In my busy-busy, on-the-go cycle of “get work, do work, get work again,” it is great to be a member of an organization that allows us to see many of our professional friends on a monthly basis. I feel that we are better informed of current events and more aware of upcoming opportunities.


4. What has been your best project experience? Why?
Simple; Umlauf Sculpture Garden. This project happened at the right time in my life, both personally and professionally. It also occurred in a stressful economic cycle, resulting in creative solutions to stretch limited resources. The project – now a beautiful park – continues to bring me joy and the feeling of lasting contribution to something bigger than oneself.


5. What business development/marketing practices do you believe have been key to the success of Coleman & Associates? Why?
I love the industry, and that means the people in it. It is wonderful to be surrounded with such talent (Yes, even the engineers! J). Our success comes from our enthusiasm and relentless commitment to continual growth in our talents and stewardship. I firmly believe that our success is a direct reflection of the successes of our clients, and that our clients have benefited from the aesthetic and environmental investments we have managed in their projects. We feel very supported by our fellow industry friends and strive to keep our relationships strong by ensuring that our work for them makes them look good!


6. What advice would you give to SMPS members in making the most out of their membership?
Follow-up with the connections you make through SMPS and involve your other team members, especially those new to the industry. It takes years – 29 for me – and I still look forward to making new friends. We do not take our relationships lightly; we know that we are only as strong as our last project and our latest happy client. SMPS gives us the platform to develop both.

  
 
Top 3: Power Lunches

What is a Power Lunch? It’s the client/potential client lunch that needs to include good food, easy access and a noise level that is conducive to talking but not being overheard.


Ranch 616
616 Nueces Street, Austin, Texas 78701
(512) 479-7616



Great Parking – for Downtown

One of the few downtown spots where you can find parking, even if it is metered. The food is an eclectic mix of “South Texas cuisine” where you can get an amazing frito pie, Jalapeno Maize Chicken and frog legs as an appetizer; they even mix things up with a different meat-of-the-day. And if you are hurting for talking points, comment on any piece of their eccentric décor which can jump start any conversation. Not the best lunch for a first time meeting unless you are comfortable eating a messy dish with strangers but the food is consistently good and the service is fast.


Walton's Fancy & Staple
609 W Sixth St, Austin, Texas 78701
(512) 542-3380



Best Deli Sandwich

Serving the most high-quality, all natural meats ensures that your sandwich will be flavor filled and of amazing quality. Just an example of one of these amazing sandwiches – the Turkey Sweet includes turkey, bacon, caramelized apple and onions with cheddar on croissant; I have had a hard time ordering anything else. They have hot sandwiches and cold, all to be served on your choice of one of seven different kinds of bread. And don’t forget that pastry selection; opt for a cookie with lunch because if you wait to browse the sweets when you are leaving, you will end up with a box full. There are also soups and salads to please the picky and/or healthy. It is a more casual lunch spot as you do order at the counter so expect a nominal wait before you sit down, but even more temptation in front of that pastry case. The tables are small so don’t plan on going over materials or taking notes on a large pad and parking is your general downtown meters so give yourself some time.


Galaxy Cafe
1000 West Lynn Street, Austin, Texas 78703
(512) 478-3434



Great Selection, Quality

With high-quality burgers, gourmet sandwiches, healthy wraps and tantalizing side dishes, Galaxy Café truly has something for everyone. Try the Zocalo Burger seasoned with crushed red pepper and topped with grilled jalapenos or the Hot Veggie Wrap with enough sustenance and flavor to satisfy a non-vegetarian. This Old West Austin location has a great atmosphere where the tables are big enough to show off some good marketing collateral and spaced out enough to keep your conversation at the table. You do order at the counter, which can get backed up, but with the extensive menu, you may need that extra time. There is a dedicated parking lot but it does fill up so plan a lunch a few minutes before noon.


Lacey Miller
Communications Committee Member

  
 
People on the Move

Eric Churchill is now Business Development Manager at Satterfield & Pontikes.

Darla George is now Graphic Communications/Marketing Specialist at O'Connell Robertson.

Tricia Knapik is now Owner at PSM Strategies.

Linda Koch is now Director of Marketing & Public Relations at Bartlett Cocke General Contractors.

Scott Grubb has been promoted to Vice President at Aguirre Roden.


To contribute to "People On the Move," please contact Helga Diaz.

  
 
Resource Review

FREE Stock Photography Site:
http://www.sxc.hu/


We are all cutting back these days and stretching every marketing dollar we get but we are also creating more creative, in-depth materials so how do we balance?


Well with a little research, one of our SMPS members found Stock.Xchange, the above website, with FREE stock photography! Need a unique construction photo to add some splash to a brochure or a colorful image to add excitement to a dull presentation? Check out this site! All you do is sign-up and start downloading.


The free photos won’t include near as many results or choices as other pay sites but you get a good mix with every key word and can usually find something good on the first 2 or 3 pages of your search. The results will include some great images from iStockphoto.com, which is a pay-per-photo site, so don’t get sidetracked because with a little more searching, you can find the same quality for free.


Now you can impress without taking a hit to your marketing budget. Happy searching!


Lacey Miller
Communications Committee Member

  
 
Tips and Tricks

Creating Line Leaders


Have you ever . . . . . needed to separate two parts of your text with a dotted line? This process can be very frustrating and time consuming if you have to type each dot and each space in the line. There is a simple tool built into InDesign which will automatically generate the dots and the spacing for you, resulting in a consistently spaced dotted line.


First, select the text to which you want to apply this effect. Using the Tabs panel, locate the Leader box at the top of the panel. A leader is a series of repeating characters (in this case, dots) that will fill the space between a tab stop and the text.


To create a dot leader, set a Right Tab at the right end of the tab ruler. Making sure the Right Tab stop is selected, enter a space and a period in the Leader box, then press return. The space is critical to achieving a nice looking dotted line – otherwise the dots will be too close together.


Finally, place your cursor in the text frame and enter a tab where you want the dotted line to begin. You will see that InDesign creates the evenly-spaced dotted line for you.


Katie Harris, LEED AP
Encotech Engineering Consultants
Communications Committee Member

  
 

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SMPS Austin

The Austin Chapter of the Society for Marketing Professional Services focuses on the needs of marketers and business developers in the architectural, engineering and construction community, along with related strategic partners. This chapter operates with the following mission statement: "To advocate for, educate and connect leaders in the building industry.



In This Issue

Letter from the President


2010 SMPS Austin Communications Award Winners


Project Spotlight: Twin Oaks Branch Library


Sponsorships Available


Event Spotlight: 6th Annual AEC Group Bowl & Bowl for Kids' Sake


Member Spotlight:
Aan Coleman, ASLA, LEED AP


Top 3: Power Lunches


People on the Move


Resource Review


Tips and Tricks



SMPS Austin Members tour the new Norman Hackerman Building at UT Austin



Upcoming Events

Southern Regional Conference Early Bird Rates Expires
December 31, 2010


Economic Engines: Air Transportation Developments in Central Texas - Luncheon
January 11, 2011


Southern Regional Conference
February 9-11, 2011


6th Annual AEC Group Bowl & Bowl For Kids' Sake
February 26, 2010





Renewal Members

Elizabeth Haynie, LEED AP
Office Project Manager
The Beck Group

 

Networking at the October 14 "Marketing Sustainability" Luncheon


Stay Connected to
SMPS Austin

LinkedIn

Join the SMPS Austin Chapter LinkedIn Group and get connected to our members!

Twitter
Follow
SMPS Austin to stay informed about industry-related news and events!

Blog

Read SMPS Austin's blog, The Network for everything from helpful tips and resources to upcoming events and special announcements!

 

Event Photos
Check out photos from all of the SMPS Austin events on our Picassa Web Album.

 

 

Industry professionals chatting at the 2010 Kick-off Party

 

 

2010-2011 Board

Erika Passailaigue, CPSM
President
Datum Engineers

Megan Felker, CPSM
President Elect
JQ

Paulette Gibbins, PE, LEED AP, CPSM
Past President
Walter P Moore

Tricia Knapik
Treasurer
PSM Strategies

Karen Ward, CPSM
Secretary
Terracon Consultants

Helga Diaz
Communications Chair
Structures

Devin Williamson
Membership Chair
Raba-Kistner

Cathy Brandewie
Programs Chair
O'Connell Robertson

Stefanie Raya
Sponsorship Chair
Kleinfelder

Elizabeth Haynie
Director at Large
Beck Group

 


2010-2011

Newsletter Staff

Helga Diaz

Structures

Lacey Miller


Lissa Adams
Jamail & Smith Construction


Katie Harris, LEED AP
Encotech Engineering Consultants


Amy DeFrank
Aguirre Roden

 

 




If you are interested in contributing to the SMPS Austin blog, The Network, contact Helga Diaz.